There are many styles in web design, and many approaches that you can use to create a unique online project. Though, a truly great idea is to turn to art, its elements and principles.
In this post, we will describe what these are and give inspiring examples of already existing web designs created with an artistic touch.
Art in Web Design
Elements of art in web design:
- line;
- shape/form;
- color;
- value;
- texture;
- space;
- perspective
Line
Line is an element connecting two points. Lines are short and long, they are thick and thin, horizontal or vertical. Some artists prefer straight lines, while curvy/wavy/spiral ones can add a better look to casual things. Lines can have no end, or they can end with a circle, any other form or at any angle.
Lines are used as separators for page sections or they fulfill purely aesthetic functions. Lines are not just of any style, but of any color you wish. It can be a monochrome line or varicolored line with a rainbow design.
The Universal Typeface with Hand drawn Animated Lines
Anatomie der Form Design with Colorful Spiral Lines
Website Design with Animated Lines Making Images
Daniel Spatzek Website with Lineal Logotype Design
Run for AJD Website with Curve Lines of Bright Colors
Shape / Form
Do you want to create a two- or three-dimensional object? It is shape in the first case, and form in the second. Shapes and forms let you create original design with circles, rhombuses, hexagons, stars, hearts, etc.
Portfolio Website Template with Pentagons
Second World Cup Website with Flag Circles
Interior Design Interactive History with Circular Elements
Decathlon Recrutement Web Design with Round-Shaped Icons
Vanilla & Banana Creative Website with Varicolored Rectangular Forms
Donguri Wesite Design with Creative Animated Shapes
Color
This element of art has an unvalued role in website design. Colors create an atmosphere of the site, they win users’ favor and change the whole way they perceive your product. Color has such characteristics as hue, intensity, value. Hue is the name of the color; intensity shows how bright the color is; value means the level of lightness and darkness of the color.
Newborn Website Design with Different Orange Shades
Zerozero Studio Website with Differently Colored Content Pages
Icon Works Website with High Color Intensity
Website Template with Rainbow Colored Menu
Value
Value directly associates with light. We can’t see anything without light, and the value artistic element helps us to differentiate objects. It concerns the black and white color scheme. Value is the contrast of one color, like black and white are shades of gray.
The Typing Cat
Danka Studio
Light and Shadows
Texture
Texture is how something appears to feel: stone, wood, etc. Textures create individuality for websites. They are good for theme websites, like a wood texture for a logging industrial site or a water texture for a water park website. It is also possible to use textures just for decoration on portfolio websites, for example.
Restaurant Kok au Vin Website
Revelation Concept
Szoke Kiss Marton
Wooster Hound
Denim Academy
Space
Space is the distance between objects. We used to call this white space or negative space.
Cultivated Wit Homepage
Rogue Society
Nan-Ant Website
Perspective
Perspective is a technique for making a three-dimensional illusion. Perspective makes a painting appear to have form, and so gives it a real appeal.
Qbizm Studio
Helmer Scientific
Tissot T
Creamistry
Conclusion
Elements of art give you freedom in design; they inspire and set a good example. We would be happy to see your projects designed with elements of art, or know your suggestions on this technique. Comments below are welcomed!
