50 Creative and Effective Minimalist Print Ads

Creative and Effective Minimalist Print Ads

Simple things are often more difficult to create as they require much more brain power to generate as compared to the most intricate stuff. In addition to this, it always impresses you when something absolutely simple is capable of expressing more than you would imagine.

The universal idea of advertising is to get a message across in a straightforward and efficient way regarding a product or service; frequently the most excellent way to do this is to strip things down to the bare essentials. This gives rise to the concept of minimalist ads.

This post assembles a collection of 50 minimal printed advertisements, sensational examples where less is most definitely more.

Minimalist Ads

Creative and Effective Minimalist Print Ads

Fabercastell True colours: Shark
Fabercastell True Colours: Shark

Greenpeace: Ordinary Bulbs are Killing the Environment
Greenpeace: Ordinary Bulbs are Killing the Environment

LA Bicycle: Folding Bike
LA Bicycle: Folding Bike

Subaru Impreza STI: Scars
Subaru Impreza STI: Scars

Hut Weber: Hitler vs. Chaplin
Hut Weber: Hitler vs. Chaplin

K-Lynn Lingerie: Panties
K-Lynn Lingerie: Panties

Bank Forum, Commerzbank: Chaos
Bank Forum, Commerzbank: Chaos

Veet: Soap
Veet: Soap

Pringles Rice Infusions: Sushi
Pringles Rice Infusions: Sushi

Lego: Periscope
Lego: Periscope

Faber Castell: Night
Faber Castell: Night

Pilot: Mummy
Pilot: Mummy

Two Seconds to spot are two seconds too late
Two Seconds to spot are two seconds too late

DHL Express: Elephant, No size limits
DHL Express: Elephant. No size limits

Gazeteport: Chain, Days without “press”ure are coming
Gazeteport: Chain. Days withouth 'press'ure are coming

WWF: Shark It’s your turn
WWF: Shark It's your turn

Hospital Aleman: Stairs
Hospital Aleman: Stairs

Lego: Tank
Lego: Tank

CNN Weather Report. 99% Accurate
CNN Weather Report: 99% Accurate

FedEx: Statue of Sugarloaf
FedEx: Statue of Sugarloaf

BMW spare parts
BMW spare parts

Volkswagen Snow Tires: Crystal
Volkswagen Snow Tires: Crystal

Orbit, remote car starters: Small
Orbit, remote car starters: Small

Smoke it outside
Smoke it outside

Bosch Electric Screwdriver: The fly
Bosch Electric Screwdriver: The fly

Olay: Undo
Olay: Undo

Listerine: Garlic
Listerine: Garlic

Oral-B Dental Floss: Fish
Oral-B Dental Floss: Fish

Ace: Shark
Ace: Shark

Writes 2 kms. BIC
Writes 2kms. BIC

Cannes Young Lions: Baby Bottle
Cannes Young Lions: Baby Bottle

Calgary Farmers’ Market: Pear
Calgary Farmer's Market: Pear

Alka Seltzer: Magician
Alka Seltzer: Magician

Colgate Dental Floss: Strawberry
Colgate Dental Floss: Strawberry

Black Ribbon Michael Jackson
Black Ribbon Michael Jackson

Hubba Bubba: Mouth
Hubba Bubba: Mouth

Sensodyne toothpaste: Hard Hat
Sensodyne toothpaste: Hard Hat

Volkswagen: Shift, 2
Volkswagen: Shift, 2

ATM (Azienda Trasporti Milanesi): Blue
ATM (Azienda Trasporti Milanesi): Blue

Alka Seltzer: Chicklhouette
Alka Seltzer: Chicklhouette

Albert Dali Naming Consultants: Corn-net-toe
Albert Dali Naming Consultants: Corn-net-toe

The Green Ant: Minimalism
The Green Ant: Minimalism

Kapiti: Designer ice cream, 2
Kapiti: Designer ice cream, 2

Sony: Store the Impossible
Sony: Store the Impossible

Bon Voyage Magazine: Flag
Bon Voyage Magazine: Flag

Social Networking since 1873
Social Networking since 1873

Japanese food from 11AM
Japanese food from 11AM

Darts: Passion for details
Darts: Passion for details

Pringles Jalapeno: Tongue
Pringles Jalapeno: Tongue

Nikon Coolpix S8000: Zoom In, Yeti
Nikon Coolpix S8000: Zoom In, Yeti

Conclusion

Minimalism in print advertising has long been one of the most influential trends, and with the extending authority of digital media, print advertisements have to speak to their market swiftly and proficiently.

Do let us know what you think about this compilation and are these minimalist ads successful in clearly communicating their purpose? Share your opinion on which of these ads takes the best approach to attract their target audience? Also do not forget to share this post with your friends and relatives. You can also print minimalist ads using postcard printing services online.

Jameel Khan is a web graphic designer and has been working in this field for 4 years. He also writes for other blogs and is also the founder member of webdesigncore.com. His biggest passion is blogging and vector illustrations.

Comments

    • Saya,
    • February 7, 2012
    / Reply

    These samples show how minimal work specially in advertising is powerful. Focusing on few items has more power than busy ads.
    I will show this to my clients when they insist in adding more items in the ads
    Thanks for the effort to find these.

      • Josf,
      • September 12, 2012
      / Reply

      Saya , you are right. i can also show my clients the effectiveness of simple and more powerful ads.this is the same case in India,the client is against putting free spaces in the designs.

  1. / Reply

    It’s amazing how much time can be put into a minimal advertisement. Awesome Work!

  2. / Reply

    Wow! These are some awesome print ads. Very simple and very creative. Thanks you for taking the time to put these together. Some of my favorites were Japanese food from 11AM, Kapiti: Designer ice cream and Kapiti and Calgary Farmers’ Market: Pear :)

  3. / Reply

    As a designer I always appreciate minimalist designs whether it is for creative printed advertisements like these or website designs. With successful minimal designs a lot can be said through creative concepts and imagery used rather that creating a busy ad. I often comment on my favourite designs from compilation like this. However, there are so many inspirational ads here I could not list them all. Thanks for putting this together.

  4. / Reply

    Thanks for the collection of inspiration! Our favorite would have to be the Calgary Farmers’ Market: Pear.

  5. / Reply

    Amazing inspiration, I like minimalist design. My favourite is ‘Ace: Shark’, this is interesting illusion. Thanks for sharing.

    • Rohit,
    • February 9, 2012
    / Reply

    Incredibly amazing.

  6. / Reply

    Fantástica recopilación! Son todos muy buenos.
    Gracias!

  7. / Reply

    very simple but strange creative photos
    thanks for sharing Jameel Khan

  8. / Reply

    Minimalistic ads like these work because they say so much with so little ‘noise’ in the artwork. Loved them all!

  9. / Reply

    amazing selection

  10. / Reply

    Great selection. This is the first time that I see some of them and these works are amazing.

    • Raghuveer,
    • July 11, 2012
    / Reply

    Indeed very nice.

    I must confess that I didn’t understand some of the ads.

    from the ones that I did, I liked most! :)

    • Aashish R Thanki,
    • July 23, 2012
    / Reply

    First time today I got to understand the concept of minimalism!!

    Very great

  11. / Reply

    good to see these. minimal have maximal impact. also give food for thought and involve the audience in interpretation thus gaining time to make impression on the mind. also leave a cleaner less cluttered layout making ad more attractive. great use of white space.

    prof ejaz mian
    iba karachi

  12. / Reply

    great use of white space resulting in leaner and more attractive treatment.

    • Peter,
    • November 7, 2012
    / Reply

    Some brilliant work here and really memorable designs. Designs like these are so effective at create brand awareness, it’s a shame more business don’t utilise clever creative design ideas. I rarely see stuff like this in print!

    • Bret,
    • January 1, 2013
    / Reply

    I cant find it on the net but I saw a magazine ad from about 15 years ago, greenpeace maybe, for the seal hunt in canada. it was just a deep red blood stain on pure white snow and the text was something like Oh No, they are killing baby seasl again……still haunts me to this day

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